Who is the Untrend?

Christina Bisi is the Founder and Creative Director of The UnTrend. Her career has been defined by her work at the center of design and technology, where she translated complex ideas into compelling visual narratives for some of the world's most influential companies.

After leading creative projects and executive communications at Meta, Uber, and Adobe, she saw a critical gap: the groundbreaking story of sustainable innovation wasn't being told with the clarity and creative authority it deserved. Christina founded The UnTrend to be that storyteller, using her deep expertise in brand strategy and visual communication to connect the brilliant world of sustainable technology with the creative heart of the fashion industry.